Olivia Bijman
Communication Strategist, Strategic Copywriter & Songwriter
With a stellar passion for language, I help brands find their voice and artists find their lyrics.
My results
Over the past 20 years, I have worked on strategic projects for leading public organisations. Grounded in critical thinking, I deliver high-impact campaigns and content. I produce my best work when operating independently. This is what happens when self-directed strategy meets artistic expression.
Driving marketing strategy, copywriting, and campaigns at top public institutions.
Filled the premier student cohort for LUMC and online event with 200 attendees in just four months.
Transforming life experiences into storytelling, poetry, and creative power. I am a walking library and jukebox.
about me
Songwriter
Translating deep human emotions into melodies and lyrics.
Strategic copywriter & Content Marketeer
I write premium ads, SEO- and AI-optimised web copy, multi-channel content, and optimise customer journeys.
Communication Strategist
I help organisations with unique positioning and strategies that drive action.
As an international marketing and communications specialist, I help organisations find their true voice. I am a results-driven professional focused on human-centric strategy and continuous improvement.
My Virgo stellium (Sun, Moon, and Mercury) drives my relentless focus on stellar communication and allows me to tap into an immense creative flow.
My lifelong passion for music, spirituality, and writing recently culminated in the creation of 70 complete songs in just a few months.
Whether I am refining a customer journey, writing high-impact web copy, or raw, emotionally-driven lyrics for a song, my mission is:
To deliver authentic communication that resonates and inspires.
recent projects
VU For Professionals
Created SEO- and AI-optimised web copy, campaigns and brochures targeting senior executives. Designed alumni newsletters and created social thought leadership video’s with professors.
HU
Developed and executed strategic communication plans to drive enrollment and engagement. Managed the production of content. Executed social campaigns, while improving the customer journey.
Creative production and design
I produce promotional videos, songs, and websites. To bring these projects to life, I use GarageBand for audio, alongside iMovie, CapCut, and Canva for video and design materials.
With experience in various CMS platforms, email marketing software and photography, I create cohesive content that helps brands and artists tell their stories,
Communication That Makes a Difference
In a digital world flooded with content, it’s essential to be original. Let’s collaborate to transform your complex ambitions into stories, strategies, and language that drive measurable action.
Driven by Purpose & Connection
Creating impact has always been at the heart of what I do. I believe that communication should be about building a sustainable organisational foundation that serves a deeper purpose and creates a genuine, lasting connection with the audience.
creative content
My songwriting process
In as little as an hour, I can write a complete song. I always start with the story: What do I want to write about? What am I frustrated about? How do I feel right now? What is my story today?
I find that mornings are the absolute best time for songwriting. All it takes is a dedicated creative spot in your home, an A4 notebook, and a willingness to put your thoughts into words.
How to Find your Writing Superpower
To be a truly exceptional writer, reading is vital. It is equally important to master the core techniques of great copywriting and storytelling. Over time, these skills become second nature. Ultimately, great writing is all about emotional resonance. Understanding exactly how your words make people feel and intuitively connecting with the deepest needs of your audience
